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The new factory,the new span--- Precious grand opening of the brand-building seminar

2009-9-27 0:00:00

    In the morning of September 21the clear and crisp days of autumnTaizhou. Flags fluttering in the new factory of Precious Technology Group Co., Ltdfaction jubilant. Precious Group held"Precious 2009 Group brand-building seminar"grandly in the new factory which located in Huangyan Economic Development Zone. More than 150 precious brand agents from all over the world and Industry-related persons attended this seminar.

    Seminar special invited China's top ten planning experts,Famous Brand Strategy and Marketing Advertising experts,Xiangdong Wen to gave a wonderful speech which named"the golden rule to build a strong brand".well-known Chinese financial experts,deputy director of Fudan University department of Finance,professor,doctoral tutor,Preicous Group financial management consultant Jiangang Xu,well-known Chinese experts in operations management,director of East China Science And Technology University department of business administration,professor,doctor,Preicous Group operations management consultant,Independent Director Shoujian Luo,deputy director of China Sewing Association Business Committee,general manager of Ningbo Youcheng Clothing Equipment Co., Ltd Xiaohao Hu,and senior experts in sewing machine industry,Preicous Group Independent Director Hengliang Zhang,attended and gave words and ideas to development of precious.

    Precious Group chairman,Jianli Ye,gave a wonderful speech which named”make good quality,build excellent brand,show the precious future” in the seminar.

    In the speech, Chairman Ye delighted to tell everyone that, while due to the impact of financial crisis in the past two years, the domestic market sewing machine industry was slump, sales plummet,the industry has entered a deep period of adjustment. However.with the care and support from communities, with the efforts from majority agents,Precious Group insisted on the core concept of “Creating Enjoying And Developing Together”, In close unity, and hard work, still got gratifying achievements in the critical circumstances.At 2008, output value and taxes had increased under the premise of stable. Into 2009, with a breakthrough in enterprise development strategies and domestic and international markets warmed gradually, the first three quarters of this year has been in a situation of both production hot and sales hot,everyone of group is busy.

    Chairman Ye pointed highlightly, enterprise achieve the superior performance can not be separated with Precious Development seminar which id targeted and biennialcan not be separated with the big support from experts and agent,and also benefit from correct guidance of the precious development strategy. The held of"Customer Relationship Management"was combing the customer relationship correctly for precious,and just that year, achieved immediate effect by sales increasing. After "skills services"seminar, precious shifted development focus to the path which build the technology platform,and enhance the quality of service. With the technology platform as a basis, the company product quality has been greatly improved .

    And nowwith the backing of excellent qualityprecious people turn their attention to a higher level of brand building.Chairman Ye pointed, good quality and can create good praise,then the good brand can bring unlimited business opportunities and honor.At 2008,”PRECIOUS”brand lockstitch sewing machines and overlock sewing machines were assessed identified recommended products of industry standardization production by China Sewing Association. In the same year, Zhejiang Precious Technology Group Co.,Ltd upgraded to a free zone domain enterprise---Precious Technology Group Co.,Ltdand won the honorary title "Zhejiang faith enterprise". In January of this year, PRECIOUSbrand won the honorary title China Well-known Trademark , This marks the Precious Group brand building has made a historic breakthrough and a major achievement stage.

    After begun to taste the sweetness of the brand-building strategy, precious people are more confidence, promise to make the "precious" to be a global brand names. In this respect, on the one hand,Group clutching the internal management, improve the organizational structure, introduce advanced information management system, strengthen corporate culture building. On the other hand,  introduce advanced production equipment vigorously, and strengthen the hardware. In the May of this year, Precious Group moved to the new factory this year,which in Huangyan Economic Development Zone covers an area of 103 acres.After moved to new area,Precious Group built advanced coating assembly line, production assembly lines and automated packaging the finished product conveyor line. At present,the new precious factory already has equipped with an annual output of 120,000 units of capacity to all kinds of industrial sewing machine. The new standardized production equipment take act in concert with the production and processing technology which started to improve since 2007, both yield and quality of precious sewing machine will get a higher level.

    At last, Chairman Ye said, precious people promise to the new factory relocation project as a new launching point, strive to build an "Five New Level"precious which containd new hardware, new corporate appearance, new management models, new product quality,and the new service concept. Chairman Ye convinced, with the common advice and suggestions by everyone, the brand building road of precious will become broader and broader, the precious future will be bright.

      Before and after the seminar held, precious group held a Tea Concert in Baochun garden of Huangyan Jiufeng Park at the 20th night,and grand held reception in Huangyan International Hotel at 21th noon.In the period, leaders and business managers of Precious Group have adequate communication with large agents, the two sides have been sublimated friendship, the force between the two sides has been enhanced. The new factory completed and put into production and the held of Brand-building seminar has greatly enhanced the confidence of majority agents to "PRECIOUS"brand. This activity is the oath-taking rally to win new victories, it sounded the clarion of the Precious Group's new journey.